About the client
Artplay is the first universal platform to collect, archive, exhibit and sell the world's most influential moving images. Used by art collectors, galleries and artists alike it is transforming the digital art world.
The design team at kulturspace was challenged by the client to create a high impact site, focusing on the moving image, that at the same time functions as a rock solid ecommerce site with very high end services and offers.
One unique aspect of the design thinking was to align our work with the core of Artplay - moving image. That meant using all formats available for this mp4's, gif's and so on.
Understanding the client
To make the clients vision come to life our team had to appeal to both the high-end collectors and galleries as well as striking a cool, artsy vibe.
Technology & Coding
On the less glamorous side of this project, the backend, our developers and coders custom built a safe, members-only section where sensitive transactions takes place.